eLearning Digital Marketing Face To Face

CRM – Customer Relationship Management

Next Available: Online Access Anytime

Learn how to build an effective CRM programme with a foundation on customer psychology and insights. Ideal for gaming and online gambling operators.

Ideal for:  Highly valuable insights ideal for those in - or aspiring to - CRM roles, as well as marketing, customer service and operations professionals

Book This Course
WHY TAKE THIS COURSE

Developed in conjunction with industry experts, with years of training and an in-depth knowledge of CRM within iGaming.

Acquiring customers is expensive. It is therefore important to retain as many customers as possible after their first interaction.

Our Customer Relationship Management training has been specifically designed for marketing executives currently working with CRM or aspiring to work with retention marketing or customer service representatives. This course is also ideal for individuals looking to further or secure their career within the iGaming industry.

  • Introduction to Customer Retention and Relationship Management
  • Importance of CRM in iGaming
  • Customer segments
  • Communication strategy across platforms
  • Measuring CRM
  • Customer psychology in iGaming
  • VIP management learnings
  • Cross product CRM development
  • Day-to-day CRM management
  • CRM impact on overall company strategy

This course is available via eLearning: an interactive format accessible worldwide. eLearning courses can be purchased individually, or added to your company’s own branded LMS Learning Management System.

Access will be for 1 year and will be provided within 1 working day, to the email address specified at purchase. You should receive your login details from training@igacademy.com, if you haven’t received this information within 1 hour after receiving confirmation that your order has been finalised and access has been given then please check your spam folder.

The duration of the course is approximately 1 hour and its CPD value 1 hour as well.

After passing the assessment, you will be able to download your certificate as a PDF. The certificate will state the following:

  • your name
  • the course title
  • the number of CPD hours
  • the date of completion

The certificate will be signed on behalf of iGaming Academy and the trainer of the course.

CPD information

“CPD is the holistic commitment of professionals towards the enhancement of personal skills and proficiency throughout their careers.

iGaming Academy’s classroom and eLearning courses, as well as masterclasses and events, are certified by CPD. CPD stands for Continuing Professional Development and is the term used to describe the learning activities professionals engage in to develop and enhance their abilities. It enables learning to become conscious and proactive, rather than passive and reactive.

Accredited CPD training means the learning activity has reached the required Continuing Professional Development standards and benchmarks. The learning value has been scrutinised to ensure integrity and quality. The CPD Certification Service provides recognised independent CPD accreditation compatible with global CPD requirements.”

Source: CPD https://cpduk.co.uk/explained

This course is also available in a classroom format, offering a chance for further exploration of the topic. Our classroom course schedule is updated throughout the year, plus we can also run bespoke training for businesses on requests.

 

Learn more about our Classroom Course

Interested in providing this eLearning course for your team or company?

Contact us today to learn more about our eLearning services including our LMS Learning Management System.

Contact Us

 

Learn more about our LMS

Book this course

Course Type

eLearning

Details

Online access

Price

60.00Excl. VAT

Course Type

eLearning

Details

Online access – US market

Price

75.00Excl. VAT

Course Type

eLearning

Details

Add to LMS Learning Management System

Price

On Enquiry

Learn More

Get in Touch

Interested in our professional training courses, solutions or LMS? Get in touch for more information or to arrange bespoke training for your business.

Send us a message