Mikko is Mr Green’s Casino Marketing Manager. His job is to knit together complex multi-layer & channel marketing campaigns. Mikko has worked in iGaming since 2013 in both Betsson and Casumo (CRM, Casino, Content Campaigns, Analysis). He has a master’s degree in Consumer Economy and practical skills & studies from various fields of B2C digital marketing. Pack the right product in the most appealing way and create a story that reaches and relates to the valuable customers – then analyse the results and repeat.