In the iGaming sector, the importance of training cannot be overstated. While regulatory requirements may mandate specific training, astute operators recognise training as a strategic imperative rather than a mere compliance checkbox. Effective training initiatives contribute to operational efficiency and enhancing customer satisfaction. Furthermore, they play a pivotal role in safeguarding the integrity of the iGaming ecosystem by promoting responsible gaming practices and strengthening anti-money laundering (AML) policies.
From a human capital perspective, training serves as the cornerstone of organisational development. An effective training programme promotes a culture of continuous learning and has a positive impact on morale and employee engagement. Investing in employee development not only enhances compliance but also fortifies the very foundation of an iGaming operator’s success.
6 e-Learning Strategies for iGaming Operators
While live training, whether virtual or in a classroom setting, offers valuable interaction, eLearning provides learners with unmatched flexibility and accessibility. On-demand content allows individuals to learn at their own pace, revisit materials for reinforcement, and eliminate constraints of location and scheduling. This empowers personalised learning journeys and caters to diverse learning styles.
So implementing eLearning solutions offers many advantages for iGaming operators looking to optimise their training programmes. However, ensuring high learner engagement, completion rates and knowledge retention necessitates a strategic approach. Here are some tried and tested strategies for a successful eLearning implementation tailored to the unique needs of the iGaming sector:
1. Customised Content Development
Tailor eLearning modules to address the specific skill sets and regulatory requirements pertinent to different job roles within the iGaming ecosystem. By aligning training content with job functions and jurisdictions, operators can enhance relevance and applicability, maximising learner engagement. This ensures learners only have to complete relevant training courses or modules, optimising their time and focus on acquiring the knowledge and skills directly relevant to their roles and jurisdiction.
To address the challenge of delivering multiple jurisdictional training, at iGaming Academy we’ve recently launched plug-in technology that allows operators to deliver AML and RG training in a modular format across different jurisdictions. Learners complete the foundation module covering core principles common to all jurisdictions and then jurisdiction-specific modules assigned to them on an individual basis.Â
2. Leverage a Learning Management System (LMS) for Streamlined Training
One of the most useful tools to deliver your training programmes effectively is an LMS. It provides a centralised platform for planning, delivering and tracking training online, ensuring consistency, compliance and engagement across large teams. An LMS can save you time and improve efficiency by automating many administrative tasks such as tracking progress and performance or delivering feedback.
There are different ways to deploy an LMS. You can build your own or buy off-the-shelf LMS software, providing you with an empty platform to add your own course content or purchase it from a training provider. Or you can subscribe to a managed LMS from a specialist training partner, which also gives you access to industry-specific courses. The latter option typically includes the functionality to host your own company-specific content, ensuring all your training assets are in one place.
3. Personalised Learning Paths
Empower employees by offering personalised learning paths tailored to their unique skill gaps and career aspirations. Of course, there will always be mandatory training employees have to complete, but operators can enhance motivation and engagement by providing learners with specific learning opportunities, leading to improved completion rates and knowledge retention.
A LMS with the functionality to assign modules or courses to employees on an individual basis will help you deliver this experience. It should also have the analytics capabilities to track learner progress and intervene proactively to ensure training effectiveness.
4. Facilitate Stressfree Audits with Robust Reporting
It is vital to have a structured process and documentation in place to monitor employee engagement and completions, not only for upskilling staff but also for providing audit-ready evidence to demonstrate adherence to compliance training requirements.
If you’re utilising an LMS to deliver eLearning training, make sure it has robust reporting capabilities. This functionality allows operators to generate comprehensive audit trails and documentation to demonstrate regulatory compliance and employee training proficiency.
5. Create a Centralised Policy Hub
All organisations need to have a centralised repository for policy documents, but for companies in regulated markets like iGaming it’s business-critical. This centralised approach ensures easy access to up-to-date documentation, mitigating the risk of employees referencing outdated policy documents, and promoting transparency and compliance.
From an audit perspective, a centralised policy hub is a vital component of a robust governance framework, demonstrating the operator’s commitment to regulatory compliance and risk management. Once again, if you’re using an LMS it makes sense to use its document storage capabilities to efficiently manage and update policy documents, ensuring seamless access and version control across the organisation.
6. Continuous Evaluation and Iteration
Embrace a culture of continuous evaluation and iteration by asking for feedback from learners and stakeholders at regular intervals. Use learner feedback and performance data to identify areas for improvement and refine eLearning content and delivery mechanisms accordingly.
As well as monitoring the effectiveness of all your training content, you’ll need a system for reviewing and updating training content in line with the most recent legislation and information within the industry. We recommend working with subject matter experts to review content on a quarterly basis, or when significant regulatory changes occur.
Implementing these strategies can pose challenges for HR and L&D teams already strapped for time. Our experience within the iGaming sector reveals a common dilemma: limited resources impede the effective implementation and optimisation of eLearning strategies, despite their potential to save time, cut costs, and mitigate risks in the long run.
Fortunately, we’re here to help! We offer a variety of ways to deliver specialist eLearning training, from compliance and jurisdictional training, to workplace skills and job specific courses. If you would like to learn more about our online and bespoke courses we offer, please get in touch. You can also request a demo for our Learning Management System here.
